We believe in karma. What goes around comes around and if we want to lead by example for our customers and partners we have to start right here and right now. So trust that all we share with you comes from our own daily rituals, practice and experience...

We do recycle and re-use, choose an eco-friendly printing and packaging, switch off all electronics we don’t use and fuel the ones we do use by renewable energy. We love going to our local farmers market, use eco-friendly and natural products, grow our own veggie at the back garden, eat mostly vegetarian or organic food and whenever we travel we offset carbon footprint from our flights.

That’s our story. Then we asked our partners to tell us what they do as an individual or a company? What is their code of practice? What their product is made from and where it has been produced? What their services are authentic, serve our wellbeing and create positive impact on us as individuals as well as our planet?

As we strive to bring a transparency into our website we work openly with our partners and trust that they are a responsible and ethical enterprise and their ethical practice and beliefs are the norm of their business. That’s why, before we feature any business, product or service on our website, we screen them all on your behalf so you can rest assured they only embody pure wellbeing benefits and nothing else.

What we are looking for is quite simple. All of our partners have to prove they meet our wellbeing standards as a whole company or for specific products and services they wish to showcase on our website. Plus, you can find the list of their wellbeing and ethical choices, credentials and beliefs in their individual directory profiles.

Individual Community Planet Healthy Body Calm Mind Peaceful Soul Human Rights Fairtrade Cultural Heritage Nature Conservation Sustainable Resources Ethical Business Practice